President William Lu framed the launch within a broader transformation narrative. Calling 2025 “a year of change and success,” he revealed that Xiaomi crossed €55 billion in revenue, marking its strongest financial performance to date. More significantly, the company plans to invest over €24 billion across the next five years in core technologies spanning chip development, operating systems and AI models, signaling a deeper push toward vertical integration.
At the silicon level, the Snapdragon 8 Elite Gen 5, fabricated on a 3nm process, anchors both devices. The emphasis is not only on performance gains but also on AI acceleration at the device layer. Xiaomi appears to be aligning its hardware strategy with the industry shift toward on-device intelligence rather than relying solely on cloud processing.
HyperOS 3 builds on that direction. Based on Android 16, the software promises tighter ecosystem integration, smoother animations and a more seamless cross-device experience. The objective is clear: position Xiaomi’s expanding portfolio as a cohesive platform rather than a collection of standalone devices.
The standard Xiaomi 17 features a 6.3-inch 1.5K OLED display with a 120Hz refresh rate, targeting users who want flagship performance in a relatively compact form factor. Its standout specification is the 6,330mAh battery, unusually large for this segment, supported by 100W wired and 50W wireless charging. In a premium market where battery longevity remains a persistent concern, Xiaomi is leaning into endurance as a competitive differentiator.
The Xiaomi 17 Ultra caters to power users, offering configurations up to 16GB of RAM and 1TB of storage. It is positioned toward creators, gamers and professionals who prioritize performance headroom. The Ultra branding also reinforces Xiaomi’s focus on premium design and a camera-centric narrative, positioning it as the halo product of the lineup.
Beyond smartphones, Lu underscored Xiaomi’s broader ecosystem ambitions. The company now operates across smartphones, AIoT devices and electric vehicles, covering R&D, manufacturing and product development under one umbrella. Xiaomi has retained its position as the world’s third-largest smartphone brand for five consecutive years, while also holding leadership positions in wearables and maintaining a top-five ranking in tablets.
Electric vehicles represent another growth pillar. By the end of 2025, Xiaomi had delivered over 500,000 vehicles, a notable milestone for a relatively new entrant in the automotive sector.
Artificial intelligence remains central to this strategy. Xiaomi’s AIoT platform now supports more than one billion connected devices globally, and the company continues expanding its large home appliance portfolio, including washing machines, refrigerators and air conditioners, into new international markets.
Taken together, the Xiaomi 17 Series launch is less about a routine hardware upgrade and more about signaling where the company sees its future: vertically integrated, AI-led and ecosystem-driven.
Dhruv Mohan from The Economic Times is on the ground at MWC 2026, bringing in all the updates to you!
as a Reliable and Trusted News Source
