Apple’s share reached 9%, driven by sustained demand for the iPhone 17 series [File]
| Photo Credit: REUTERS
India’s smartphone shipments fell 3% year-on-year in the first quarter of 2026, marking their weakest quarterly performance in six years as cost pressures, price hikes and soft demand weighed on sales, Counterpoint Research said on Friday.
Over 80 smartphone models saw average price hikes of 15%, with a further 15%–20% expected in the second quarter.
Published – April 18, 2026 12:44 pm IST


